Amazon Basics SEO

The Most Important Factor for Ranking on Amazon

September 19, 2018
Open notebook with drawing of upward-trend chart and a diagram of a business model

A9 is Amazon’s search engine algorithm that determines your rank on Amazon. While we have discussed factors that the A9 algorithm considers for ranking, we haven’t discussed which one is the most important. Is it Price? Keywords? Reviews? We argue that the most important factor is Sales Velocity. Here’s why! What Is Sales Velocity? Simply put, sales velocity is the rate at which you are selling. However, sales velocity isn’t sales history. Sales history is a measure of how your…

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Everything You Need to Know About Amazon’s A9 Algorithm

September 7, 2018

70% of Amazon shoppers never click past the first page, making it even more important to rank on page 1. If you’re looking to rank there, it’s important to understand the A9 algorithm. Understanding this search engine is the key to Amazon success. To get you up to speed, here’s an overview of everything you need to know about Amazon’s A9 algorithm. What is the A9 Algorithm? The A9 Algorithm is Amazon’s secret formula that determines how you rank in…

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How to Start on Amazon

August 29, 2018

Amazon can seem a little daunting if you don’t know how to get started. However, it’s a great place for large businesses and new entrepreneurs to expand their customer base and increase revenue. Interested in starting your own Amazon business? Here are some tips. Why Sell on Amazon Amazon is an e-commerce platform on which to start your business because of its large customer base and solid reputation that shoppers trust. If you’re trying to make it as an online…

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Software for Success: Five of the Top Software Tools for Amazon Sellers

August 23, 2018

When it comes to servicing an Amazon account, most sellers use supplemental software in order to get the most out of keyword research, market research and analysis, and navigating all the ins and outs of the Amazon algorithm for general account maintenance. However, before you can use these software tools and services, you need to have an understanding of what’s out there and how you can best make it work for you. While there are many options for e-commerce management…

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Advertising PPC

How to Sell on Amazon Using PPC

August 8, 2018
Laptop, notebook, checkbook, plant, and paper with drawings of business and sales related ideas.

How to Sell on Amazon Using PPC As a current or prospective Amazon seller, knowing how to navigate pay-per-click (PPC) can make or break your ad campaign. It is truly the backdoor to success when it comes to converting clicks to the sales and reviews that will contribute to the growth of your company!   It is common to overlook the fact that Amazon has advertisements and promotes products that pay to be featured. As a seller on Amazon, understanding…

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